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Nissha established the Basic Social Contribution Policy as part of its efforts to realize "a mutually trustful Co-Existence with Society", as stated in the Corporate Mission. Centered on this policy, we will continue to actively implement more effective social contribution activities.
Establishment of the Basic Social Contribution Policy
Nissha's approach to social contribution has been defined
in the Basic Social Contribution Policy. Nissha is committed
to efficiently utilizing the management resources it
possesses, and carrying out appropriate social contribution
activities as a global citizen. The four major areas that Nissha
aims to contribute to are: environmental protection, next
generational support, promotion and support of the arts and
culture, and human support activities.
In the fiscal year 2010, the Corporate Communications
was created to promote enhanced communication with
local communities under the Third Medium-term Business
Plan and centered on the Basic Social Contribution Policy.
Basic Social Contribution Policy
Nissha and Nissha People contribute to society under the spirit of global citizenship by using their management resources effectively toward the achievement of the Corporate Mission.
Main fields of contribution: environmental protection, next generational support, promotion and support of the arts and culture, and human support activities.
An environmental learning class being conducted at an elementary school
Environmental Learning Classes at Elementary Schools
In December 2007, Nissha started conducting
environmental learning classes at elementary schools, and
activities are being continued in the fiscal year 2010 as well.
Nissha employees visit schools to convey to students the
message that each and every individual plays an important
role in helping to preserve the environment, and that it is
important to implement environmental initiatives at home
as well.
In the fiscal year 2009, under the themes of
"Environmental 3R and Printing Technology","The Secret
Behind Printing (Color and Ecology) and Eco-Friendliness
while Shopping," approximately 1,000 elementary school
students participated in environmental learning classes held
27 times at 13 schools, mainly in the regions surrounding
Nissha's production bases. We request all homeroom
teachers and students who participate in these classes to
send us their opinions and
impressions. One of the
participants commented
that his/her awareness of
environmental issues was
heightened after attending
the classes, while another
was surprised to see what
"dots" used in printing
processes looks like. Feedback from other participants
concerning difficult to understand contents is reflected in
improvements made to the program. Nissha received a letter
of appreciation for its efforts from the Kyoto City government
in the fiscal year 2008, and again in the fiscal year 2009
from the Kaga City government, Ishikawa Prefecture.
Takao Nakagawa who won the Nissha
Award
Amuse Art Jam
Amuse Art Jam, a large-scale art exhibition organized by
Amuse Inc., was held on October 4 and 5 at the Museum of
Kyoto.
This event, held six times in the past, had more than
5,000 applicants and was visited by over 70,000 people. It is
gaining popularity as an event that acts as a stepping stone
to success for budding artists. In 2008, 82 pieces of art
created by young, extremely
talented artists that passed
the first screening were
exhibited, attracting large
crowds.
Nissha has been supporting
this cause since the fiscal
year 2005, and is one of the
sponsors of this event. The
Nissha Award (Sponsor's
Award) for 2008 was won by
Takao Nakagawa.
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Society [458KB]